For Freelance Writers: Make the Most of Twitter with Only 10 Tweets a Day

By: Guest Blogger Danielle McGaw
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Freelance writers often ask if Twitter is worth their time.

It is – if you use it consistently. If you stop by Twitter a couple times a week, read a few tweets, maybe send out a tweet about your latest blog post and then leave, not to be seen again for many days or maybe even weeks…I’m sorry but you’re just wasting time.

But that’s not to say that you need to dedicate hours of your day to using Twitter. You can manage your Twitter account very easily in 15 minutes a day or less.

Set up a BufferApp account

Your first step (assuming you already have a Twitter account set up) is to sign up for the BufferApp. BufferApp.com is one of the most amazing tools I’ve ever used. It is as close to automation as you can get without losing the personal touch. You’re still choosing what to tweet and who to mention – you’re just spacing out those tweets so that you don’t go overboard by tweeting 10 times in 15 minutes. This will help you get more exposure to a wider range of Twitter followers.

Consistently, at least 5 days a week, start your day off (or end your day) by filling up your BufferApp times. With your free account you can set up 10 tweets a day and you can choose the times that you want them to be tweeted. That is more than enough for most users. There are Pro accounts but you likely don’t need this unless you have several Twitter accounts or are managing Twitter accounts for other people.

So, now, what are you going to tweet?

Tweets 1 & 2: Tweet two self-serving links.

A good rule of thumb to follow when it comes to Twitter is that no more than 20 percent off your tweets should be focused on you. So, let’s start there. Choose two blog posts that you are going to tweet each day. You can choose your newest one and an older one or if you haven’t written a blog post today, just choose two older ones. Yes, you can tweet your old blog posts! Why not? Chances are, not everyone has read them. In fact, the chances are that most of the people that are following you on Twitter haven’t read them.

You can post other things that can help you besides your blog posts. If you’ve been article marketing (for promotional purposes or for residual earnings) tweet one of your articles. You could tweet guest posts, a link to your Facebook Page or your LinkedIn account and other self-promoting links, too.<

Just remember the 80/20 rule – no more than 20% of your tweets should be self serving.

Tweets 3-5: Tweet three of someone else’s blog posts.

You are reading other people’s blogs right? Well, tweet for them! You can do your tweeting directly from their blog if they have a Twitter link in their blog post (and I hope all of you do!) or you can use the Buffer link that you have installed in your browser bar. By using Buffer to tweet you will be able to have the tweet sent out later in the day.

Tweets 6-8: Retweet three people.

Go directly into your Twitter account and once you have signed up for BufferApp you will notice that you not only have the option of re-tweeting but you have the option of Buffering someone else’s tweet. Once again, this will be added into your timeline to be tweeted later in the day.

Tweet 9: Ask a question

Ask someone a question about what they do or a blog post they have written recently – use the @ symbol. Try to connect with people that can either teach you something or could become potential clients. If you have a lot of knowledge about real estate, target real estate agents. If you are trying to market yourself as a job search expert, ask a question of someone else that is a bigger expert than yourself.

For this tweet you will not need to use BufferApp. Just put your message directly in the space for tweeting at the top of your page.

Example:

@bloggerperson – what WP plugin are you using on your blog to allow people to leave their Twitter link in the comments?

Tweet 10: Answer a question or respond to a tweet

People ask questions all the time on Twitter. You can look in your twitter stream or you can use the Twitter search function to find people that are asking questions on a specific topic. Those you answer questions for often become followers. When those you follow see that you have the willingness and the ability to answer questions they will remember you when they need to hire a writer in that niche! You could also comment on something they have said or a quote that they tweeted.

If you really want to benefit from Twitter you need to be consistent. BufferApp is the perfect tool to help you with that. In just a short time, you can get all your tweets ready for the day. And if you want to change the order of your tweets and what time they will go out, once you are done setting it up you can go in and change the times around.

And just a reminder – don’t forget to reply to people when they send you @ messages or retweet your content. You can do this after you’ve sent out your 10 tweets.

Danielle McGaw is a freelance writer and a big fan of social media. She’s recently launched her first ebook for Twitter newbies to guide them through using Twitter in 15 Minutes a day or less and is currently working on some great additions to it.  You can find her blogging at The Social Freelance Writer.

  • Thanks for letting me guest post on your blog Brandi! I hope you like it!

  • Anonymous

    It was super helpful Danielle! I know I learned a lot. Thanks again for writing it!

  • Danielle, thanks for the thought provoking list of Tweet categories we should be sending. I’m relatively new to Twitter and am still handling it all manually but know I need to make a change. I’m wondering though what the differences are between BufferApp and Hootsuite? I see an awful lot of social media folks mentioning they are using Hootsuite for scheduling Tweets. I have a Hootsuite acct just haven’t used it for this purpose.

  • brandiwplogin

    Great question Linda! Hopefully, Danielle will pop on by and answer it. I’m actually a fan of HootSuite and use it for scheduling my tweets too. I haven’t used BufferApp so I’m anxious to hear what Danielle says.

  • I actually use both of them. I use HootSuite because you can add ALL of your social media accounts and use it to post multiple posts/updated/tweets to your accounts. I don’t use it for pre-tweeting though because every time you want to send out a tweet in the future you have to click on the calender and change the time. I know, it is a little thing but I’m lazy. :)

    I like BufferApp for sending tweets out later in the day because it is just simpler. Click on the little Buffer icon, the screen pops up, and you choose either Tweet Now or Add to Buffer. And it automatically gets set up to go out at the next available time slot.

    Really, you could use Hootesuite for the same thing. I just find it so much more convenient to not have to open up another window, type a message (with Buffer you don’t have to type a message unless you want to change it or add to it), add the link (and shorten it), go to the calendar, change the time…Like I said, it is a little thing but I love the convenience of BufferApp.

  • Thanks for the quick response, Danielle. It was really helpful. I’ll check out BufferApp. And I’ll be looking for more of your guest posts!

  • Oh, and I forgot to mention that I can skip all the Hootsuite stuff by using Buffer as I’m reading my regular blogs and just tweet as I go!

  • Mullenann4

    I always enjoy learning about new apps to make things easier. Thanks.

  • Glad you liked it! :) I think BufferApp is one of my favorites because it isn’t too unpersonal.

  • Traci

    Very cool! I have not heard of BufferApp. I am going to check it out and I appreciate the tips on tweeting. Thanks!

  • Thank you so much for simplifying Twitter, Danielle! I am definitely going to use this as a guide. It was super helpful :)

  • Thanks Traci. :) Any time you have questions feel free to contact me through my blog.

  • Glad you liked it Julie. I think that is one of the reasons that people don’t use Twitter – they just aren’t sure what they are supposed to do or say!

  • Danielle, wanted to give you an update. I’m lovin’ BufferApp and have added it to Chrome (too cool) for adding tweets on-the-fly! Just changed from 4 x per day to 10 x per day and have found lots of good info to tweet. Starting with this!

  • What a nice post! I love how you broke it down into tweet #1 and 2 and so on! Very simple and useful :)

  • Brandi Uyemura

    I agree Diana! I think Danielle did a great job with explaining how to tweet effectively.

  • Hi Danielle,

    Excellent ratio here.

    Twitter is not a broadcasting station. Share your message, but be willing to answer questions and get off the podium after you’re done talking.

    You get as much as you give on twitter. That’s the simple lesson of social media, and life.

    Thanks for sharing.

    RB

  • Thanks Diana – I think people really need to realize that you DON’T need a million followers and you DON’T need to tweet a million times a day to get results from Twitter.

  • So true Ryan. Sometimes people forget that Twitter is about interaction and it takes two or more to interact.

  • Danielle, I love this since I’m a writer. I agree with all of the bits about how much should be personal/marketing type of stuff. I try my best to have a conversation there on Twitter and share high value content. It is fun to meet like-minded people and share resources. Thanks for this information :)